Following all of the excitement surrounding HTC's press event, last Thursday we decided to run a poll asking readers, "Which new Windows Phone 8 handset are you going to buy?"

With about 781 votes as of this writing, we think we have got a pretty good sample size to work with (at least relative to our website's popularity). Here are the results...


For everyone who thought Nokia might be facing some stiffer competition from the likes of HTC and Samsung, we hate to tell you this but you were so, so wrong. A massive 77.85% of poll takers said that they would purchase Nokia's new Lumia 920 flagship before any other device. In case you think this is just a fluke for readers on our site, think again because WPCentral ran a poll last week with very similar results (with a couple thousand more participants too).

Second place belonged to the HTC Windows Phone 8X, that-other-flagship which Microsoft has publicly endorsed as one of two 'Signature' devices built by the Taiwanese manufacturer. Apparently there was enough believers to claim 10.5% of the vote, but that pales in comparison to Nokia's pull. Think about it this way: the Nokia Lumia 920 had seven times more votes than HTC's 8X.

So who's the big loser from this poll? No, it's not Huawei because unlike the others their Ascend W1 has not been announced or even seen at this point. Nope, the real loser is Samsung who, despite having a high end specs powerhouse in the Ativ S, still only managed to capture a meager 4.1% of the votes. That's made more embarrassing by the fact that more people voted for Nokia's Lumia 820 — a decidedly mid-range handset without an HD screen.

Some more observations:

• 83.61% of readers would buy a Nokia WP8 handset (Lumia 920 + Lumia 820)
• 12.29% of readers would buy a HTC WP8 handset (8X + 8S)
• 100% of nobody would buy a Huawei Windows Phone
• The ratio of votes between Nokia Lumia 920, HTC 8X and Samsung Ativ S (totals of each divided by the lowest total, 32): 19 to 2.56 to 1

If there's one thing that is definitively clear from these results, it's that people are looking forward to Windows Phone 8 handsets, and a surprising number are considering mid-range options. We don't think these kinds of percentages will translate into real-world smartphone sales, where Samsung continues to outperform both HTC and Nokia, but this is a great way to measure the mindshare of each. And it's pretty damn clear who the leader is.