Friday, October 12, 2012


Nokia has been busy this year, and for once we're not talking about its Lumia phones. Before their second quarter results were released, the company let loose a string of new announcements and among them was word that they would be selling luxurious mobile devices brand Vertu.

Today, Nokia has confirmed that they have finalized the divestment of Vertu to EQT VI. As a part of the deal, around 1,000 employees have tagged along with Vertu to their new home. In addition, Nokia retains a 10% minority shareholding in the company.

This transaction will certainly be a positive in what is most likely going to be an up-and-down third quarter for Nokia, and we'll know for sure once results are out next Thursday.

We could never say with a straight face that we would have bought any Vertu phone, but honestly it would have been cool to see one running Windows Phone. There's still a chance EQT VI will experiment with the brand and produce something other than Blackberry's and Android devices, but for now the diamond-encrusted Lumia with gold-plated earpiece and 24/7 customer support will have to maintain residency in your dreams.

Source: Nokia

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